Contact segmentation is the process of dividing your contact list into smaller lists (segments) based on common characteristics. This helps you to target your campaigns at the intended demographic.
Managing a Contact Segmentation
You can create or modify a contact segmentation through the Segmentation window in Contact Manager. To access the Segmentation window through Contact Manager:
- On the Configure tab of the LiveVox Portal (LVP), click Contacts > Contacts.
The Contacts window appears. On the Contacts tab, click the ellipsis icon.
The Segmentation window displaying a table of contact segmentation templates appears.
Previewing a Contact Segmentation
You can preview a contact segmentation through Contact Manager. To do so:
- On the Configure tab of LVP, click Contacts > Contacts.
The Contacts window appears. On the Contacts tab, in the Segmentation Templates field, specify the segmentation template that you want to preview.
Click Preview.
The Segmentation Preview window displaying a preview of the segmentation, along with the count of contacts in each segment (grouping rule), appears.