Email Campaign Summary Report

• The Email Campaign Summary Report provides you with one-line summary of Email Campaign performance for a selected campaign.
• To access the Email Campaign Summary Report, click the link from the Review tab > Campaign Reports of Navigation Panel. This takes you to the Email Campaign Summary Reports Search tool to choose the report parameters.

Campaign field is required to enact a search. 

• Call Center:   Select a call center with a drop down menu.
• Multiple Call Center Selection: Clicking on the link next to the  Call Center  drop down menu will open the multiple call center selection window.
  • Multiple Call Centers can be easily chosen by holding down the Ctrl key to make selections.
  • You may sort call centers in ascending or descending order by clicking on the header. Navigate using the scroll bar along with the page buttons located both on the side and on the bottom of the selection criteria window.
  • Use the arrow buttons to move the selection to the right-hand box. You may choose to move one service or call center at a time using the single arrow buttons or all services/call centers with the multiple arrow buttons.
• Service:  A particular service can be selected using the service drop down box.  If a particular call center is selected prior to selecting a service, services only available for that particular call center will appear.
• Multiple Service Selection: Clicking on the link next to the Service drop down menu will open the multiple service selection window:  
  • Multiple Services can be easily chosen by holding down the Ctrl key to make selections.
  • You may sort services in ascending or descending order by clicking on the header. Navigate using the scroll bar along with the page buttons located both on the side and on the bottom of the selection criteria window.
• Campaign: Allows you to select a particular campaign for the report. This is a mandatory field.
• Generate Chart:  Provides a graphical view of key metrics.   
• Generate Report – After selecting parameters, generate the report by clicking the Generate Report button at the bottom of the page, which generates the following data:

• Bounced:  Displays the number of times the email bounced back instead of being delivered.
• Clicked:  Number of times recipients clicked a link in the email.
• Dropped:  Number of times email got dropped because the recipients unsubscribed from the email.
• Opened:  Number of times recipients opened the email.
• Processed:  Number of times email is processed to be sent from the LiveVox gateway.
• Sent:  Number of times email is sent to the recipients.
• Spam:  Number of times email is marked as spam by the recipients.
• Suppressed: Number of time the sender acts upon the recipients choice of opting out of an email list or when the recipient’s email server or provider has rejected emails sent to that address.
• Unsubscribed:  Displays the number of times the recipients unsubscribed for the email.
• Delivered:   Displays the number of times email is delivered to a  recipient.
• Click Through Rate:  Click through rate is the percentage of recipients who clicked on any link in the email message. This percentage is calculated as Total Unique Clicks / Total Emails Successfully Delivered.
• Open Rate:  Open rate is the percentage of recipients who opened the email message. This percentage is calculated as Total Unique Open Emails / Total Emails Successfully Delivered.
• Click To Open:  Click to open rate is the percentage of recipients who opened the email message and also clicked on any link in the email message. This percentage is calculated as Total clicks / Total opens

• Additional Links located in the top right corner of the generated report:
  • Export to: CSV, PDF, Excel – provides you the ability to export report and data to another file type
  • Help Link –

• Graphical views for Email Campaign Summary Report